Loose and piece-y, or stand-up and messy—control paste™ lets you create texture with a medium, pliable hold for high-textured styles that are smooth with a matte finish.
aveda men pure-formance™ firm hold gel
Lightweight styling gel delivers maximum hold, control, definition and shine. Contains UVA protectors to help shield hair from dying effects of the sun.
aveda men pure-formance™ grooming clay
Creates texture with a strong, pliable hold and matte finish. Lightweight formula gives you control to create any style.
aveda men pure-formance™ pomade
Provides strong, pliable hold with excellent control. Water-based, non-greasy formula hydrates, while adding texture and definition.
light elements™ defining whip™
An airy, whipped wax that lets you create texture—with medium hold—without adding weight or stickiness. Absorbs into hair to define and separate; light enough to layer without build-up for all hair types.
aveda men pure-formance™ grooming cream
Creates definition with a medium level of hold. Moisture-rich formula conditions, controls and delivers natural, healthy-looking shine.
aveda men pure-formance™ liquid pomade
Delivers moderate hold while maintaining natural movement. Unique lightweight liquid complex helps seal in moisture, adds control and shine without weighing hair down.